Student Work: Axe Spark
Body odor always seems to come at the worst time, like when you make a move on that special someone. Well, it turns out that when you get turned on, so does odor-causing bacteria. So, we created AxeSpark, the world's first antibiotic pill that destroys body odor with the "spark" of attraction.
(I proudly edited this video as well)
MIAMI AD SCHOOL / GOLD / ART DIRECTION
Art Director: Gina Cassaro Copywriter: Clay Harris Copywriter: Max Mager Won Gold for Best Art Direction at Miami Ad School Atlanta Tasked to create a service or product that could not have been made three years ago, we developed AxeSpark, an odor-obliterating pill.
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